Privacy policy

Vitanue

Last updated: August 31, 2026

The short version

We collect only what we need to fulfil your order, and we never sell your data

1. Who we are

This policy explains how Vitanue ("we", "us"), located at 1384 McKinley Avenue, Aurora, CO 80014, United States, collects and uses personal information when you visit vitanue.com or place an order. Questions about privacy can be sent to support@vitanue.com.

2. What we collect

  • Order information: name, shipping and billing address, email, phone number and the items you buy
  • Payment information: handled by our payment processors; we receive only a confirmation and the last four digits of your card
  • Device information: browser type, IP address, pages viewed and how you reached our site, collected through cookies and similar tools
  • Messages: anything you send us through the contact form, email or phone

3. How we use it

  • To process, ship and track your order and to send you order updates
  • To answer your questions and handle returns and refunds
  • To keep our store secure and prevent fraud
  • To understand how our site is used so we can improve it
  • To send marketing emails, only if you have opted in — you can unsubscribe at any time

4. Who we share it with

We share information only with services that help us run the store: our e-commerce platform (Shopify), payment processors, shipping carriers and tracking providers, email service and analytics tools. Each receives only what it needs for its job. We may also disclose information if required by law.

We do not sell, rent or trade your personal information.

5. Cookies

We use essential cookies to make the store work and optional cookies for analytics and marketing. Optional cookies are only set with your consent, which you can change at any time via the "Cookie settings" link in our footer. Full details are in our Cookie Policy.

6. How long we keep it

Order records are kept for as long as required for tax and accounting purposes, generally seven years. Marketing data is kept until you unsubscribe. Device and analytics data is retained for up to 26 months.

7. Your rights

You can ask us to show you the personal data we hold about you, correct it, delete it, or stop using it for marketing. Residents of California and other states with privacy laws have additional rights, including the right to know what categories of data we collect and to opt out of any sale — which we do not do. To exercise any right, contact us; we respond within the time required by law.

Contact us

8. International transfers

Some of the services we use may store data outside the United States. Where that happens, we rely on the safeguards those providers have in place, such as standard contractual clauses.

9. Children

Our store is intended for adults. We do not knowingly collect information from anyone under 18.

10. Changes to this policy

If we update this policy we will change the date at the top of the page. Significant changes will be highlighted on our site.

Reach us

Email: support@vitanue.com
Phone: +1 (970) 762-2703

Contact us

We reply within 1 business day.
Support hours: Monday to Friday, 9:00 AM – 5:00 PM ET.
Emails are monitored on weekends; replies go out the next business day.

Vitanue
1384 McKinley Avenue, Aurora, CO 80014, United States